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Rossetti Marketing

Denise Rossetti Vendley

“That” lottery question

It never fails. At least once a year, someone sitting around the after-dinner table throws out the old “what would you do if you won the lottery?” question.  Sigh. I hate that question! I hate it because I can’t help but ponder my life, where it’s going and what I’ve got to show for it [...]

Posted on 23 July 2010 | 4:07 pm

Grow Bigger Ears!

Turns out brevity is in….who knew? I’ve been too busy to write a meaningful post so I just disappeared for a time – a big bad blogging no-no! I met Chris Brogan last week at the 2010 Communication Conference in Portland and, although I learned more than just this golden nugget, I did write this down [...]

Posted on 19 May 2010 | 12:54 pm

Is Networking for you?

I love to network – online and in person! It’s where most of my marketing efforts are directed. Some say that “networking” is my middle name….I was born to do it. It works out well for me (I’m just a wee tad social) and my business. Here I am at a very young age networking [...]

Posted on 9 March 2010 | 4:26 pm

reBlog from altitudebranding.com: Practical Social Media Measurement: A New Series

I found this fascinating quote today: The more comfortable we get about the idea of measuring social media, the more we want to dig into the practical application of it. So I wanted to pen a series that puts a little more hands-on thinking to the practice and process of measuring and analyzing social media.altitudebranding.com, Practical [...]

Posted on 23 February 2010 | 1:58 pm

Objections (and responses) to Using Social Media

Every day I hear objections from my small business clients about social media from “It will take too much time” to “It’s a fad, right?” (wrong!). This morning I came across a really great post by Nick Shin (Marketwire). Here are Nick’s 30 typical objections and the responses to those objections Why should I? I don’t [...]

Posted on 8 February 2010 | 10:27 am

How to create a successful Social Media Campaign

I meet with small business owners everyday who want to know if they should tweet, or Facebook or YouTube or….and the answer is usually a resounding yes! However, NEVER without a plan. Examine your goals and objectives – even your vision (you DO have a vision statement, don’t you??) before you even get your toes [...]

Posted on 27 January 2010 | 11:51 am

“I’m not going to vacuum ’til Sears makes one you can ride on.” -Roseanne Barr

I am so inspired by my fabulous mom/women pals who toil away everyday both at work and at home. This post is to honor their 90 hour weeks, senses of humor, hilarious anecdotes, nurturing spirits and all around awesomeness! Some of my heroes are: Cybele Ryan, mother of three, restaurant manager and best friend to Jeff (Ryan). [...]

Posted on 26 January 2010 | 2:59 pm

Engage. Enlighten. Enpower

Powerful wise words for those of us delving into the world of social media – blogging, tweeting, Facebook. What is the best way to make these “social” networking sites work for you and your business? ENGAGE. Knowing that you had too much to drink last night or that your husband lost his job is not engaging. [...]

Posted on 26 January 2010 | 2:33 pm

Why Small Businesses Must do their homework

It’s tedious, can be time consuming and a little intimidating if you don’t know where to start. It can make you feel overwhelmed, might disappoint you and can frustrate the heck out of you. It can make you feel like a twelve year old staring at his first algebra assignment. For these reasons most small [...]

Posted on 21 November 2009 | 11:29 am

How to Get traffic to Your Blog

How to Get Traffic to Your Blog by Seth Godin is an informative and great post to print and put on that bulletin board across form your desk. You now, the one with all the story ideas for your blog. I, clearly, have not done that yet. I blame H1N1. In fact, I blame H1N1 [...]

Posted on 11 November 2009 | 9:28 am

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